High distribution costs
A hotel can sell well and still give away part of the revenue it has worked to generate. High intermediary commissions, offer structure and inefficient distribution increase the cost of sale every day.
OUR SUCCESS IS TIED TO YOURS
Better
sales.
Higher
revenue.
We improve the way your hotel sells rooms, unlock new sources of demand, and actively manage rates and availability every day.
Revenue cockpit
Live sales overview
● LiveLive sales overview
ROOM REVENUE€637k+21.8%
ADR€180+12.4%
OCCUPANCY78%+9.2%
Revenue trendLast 12 weeks
We earn more only when your hotel earns more.
ALIGNED INTERESTS • SHARED RESULTS
Higher revenue.Lower commissions.Better distribution.Every day.
Most hotels already sell rooms. But:
Untapped sources of demand
We connect the hotel with new distribution partners and open access to guest segments and markets it was not reaching before.
Rates that lag behind demand
Demand changes every day. Active rate management helps make better use of both occupancy and ADR.
Remove these barriers, and your hotel can sell better.
WHAT WE DO
Three areas.
One goal: higher revenue.
01 / OPTIMISE
Get more from your existing sales.
Before opening new sources of demand, we improve what is already working.
Costs and commissionsWe optimise commissions and commercial terms with distribution partners.
DistributionWe improve room mapping, availability and channel structure.
Offer structureWe streamline rate plans, restrictions and booking policies.
AutomationWe use automation to reduce manual work and respond faster to changes in demand.
BEFOREAFTER
OTA commission30%15%
Room mappingInconsistentStructured
Rate plansBasicOptimised
Cancellation policyNoneOptimised
Estimated 12-month impact+€220,000
Greater scale. Stronger negotiating position.By representing multiple properties and drawing on years of experience with OTAs, we can negotiate from a position that an individual hotel often does not have.
02 / EXPAND
We open up new sources of demand.
Not every guest looks for a hotel in the same places. We add new distribution partners and open the hotel to segments and markets it was not reaching before.
03 / MANAGE DAILY
Revenue is built every day.
Revenue management is not a monthly report. It is a series of daily decisions.
Rates and restrictions
We adjust rates, minimum lengths of stay, restrictions and booking conditions to current demand, seasonality and events.
Booking pace
We continuously track how quickly bookings are coming in and compare performance with historical data and current market conditions.
Market and events
We analyse competitors, events, seasonality and local demand drivers, then adjust pricing and distribution strategy accordingly.
Occupancy and ADR
We aim for the best overall result — increasing occupancy, but not at any price. What matters is the right balance between booking volume, ADR and profitability.
Responding to demand
We respond quickly to market changes — updating rates, restrictions, availability and promotions as soon as new demand signals appear. We capture opportunities and reduce the risk of missed demand.
DYNAMIC PRICING
MON€150
TUE€165
WED€140
THU€205
FRI€260
SAT€285
SUN€180
Technology
Technology supports decisions. It does not replace experience.
We use a range of tools for data analysis, automation, distribution and market monitoring. We fit the technology to the hotel and its sales model — not the other way around.
Channel management
Manage availability, rates and distribution across multiple channels from one place.
Rate optimisation
Demand, competitor and historical-data analysis supporting daily pricing decisions.
Analytics and reporting
We turn sales data into clear reports so performance, trends and deviations are easier to spot.
Market monitoring
We monitor competitors, rates and shifts in demand to identify opportunities and risks sooner.
AI and automation
We automate repetitive processes and data analysis while keeping decisions where human experience matters.
HOW WE WORK
From audit to results.
01
Sales audit
We analyse the hotel’s sales, distribution costs and potential for further growth.
02
Action plan
We identify the revenue gap, growth opportunities and priorities.
03
Implementation
We implement agreed changes in distribution, commercial terms, automation and the partner portfolio.
04
Active management
We manage rates, availability and distribution, responding to changes in demand.
05
Monthly report
Every month we show what we have done, the results achieved and the priorities for the month ahead.
A dedicated team for your hotel
Every HSL client has a dedicated account manager and revenue specialist. The account manager coordinates the relationship and ongoing activity, while the revenue specialist is responsible for day-to-day rate, availability and performance management.